Creative inspiration from the Guru of Printing
Every season has its whirl of A List social and corporate events. Some are tony, like Art Basel Miami Beach, others make for great storytelling (“Did I tell you about the time I played poker with Warren Buffett?). But they all have one thing in common: The highly coveted invitation that beckons the recipient to […]
Chelsea-based advertising agency Flint and Steel came to us to consult about custom packaging for a promotion they were working on for their client, luxury spirits distiller William Grant & Sons. “William Grant & Sons conducts periodic sales blitzes for their innovation brands, and contacted us to help develop an all-in-one kit to showcase four […]
Water. Salt. Soap. Shoes. These are ordinary things we need and use daily. Brands that sell water, salt, soap, shoes and every other commodity product have to distinguish their products from all of the others. They may not have huge advertising budgets to do so, but every product requires a package. So why not make […]
When is product packaging more than just packaging? When it’s an instant pop-up video, a stunning 3-D, full 360° product experience or a lightning-fast mobile gateway to product demonstrations, explorations, social media sweepstakes and events. How is that possible? Our Augmented Reality technology provides brands with a new paradigm for customer engagement via packaging that […]